About Our Electrical, Automation & AV Team
OUR VISION
We will be the leading electrical contractor in our region, renowned for our exceptional quality, reliability, and innovation in electrical solutions
OUR MISSION
Our mission is to deliver superior electrical contracting services by exceeding client expectations, contribute to the growth and success of our clients and partners, and to have an impact in our community
OUR VALUES
To Provide:
- Integrity in business
- Excellence in service
- Safety for our team
- Collaboration with partners
- Innovation through technology
- Impact in our Community
OUR EXPERIENCE, YOUR BENEFIT
We started our electrical contracting business in 2016 as Sovereign Trades Services Pty Ltd. To better describe our service offering and to be more relatable to our customer base, Smarter By Design Electrical was adopted as our business name. With decades of combined experience we are well placed to exceed your expectation for service from contractors.
At Smarter By Design Electrical we are all about providing you, as a business owner or manager in Brisbane, with customised Electrical, Audio-Visual and Automation solutions. Take advantage of our knowledge and experience to enjoy the peace of mind knowing your business is in good hands.
With our experience in electrical, automation and audio-visual projects, we know what works and what doesn't. We are always happy to share our experience with our customers to help you decide and get your project completed to your satisfaction in the quickest time possible and in budget.
Our team is constantly learning to always stay up to date with the most modern, most reliable and most appropriate solutions for your unique project or challenge.
WE ARE LOCAL
We are a Brisbane based company serving customers across the board, from small businesses to large corporates, with electrical upgrades, fit-outs, automation and AV installations. Like you, we live, work and shop local. When you need us we are only a phone call away and always prioritise our return customers. Whether you are a small business owner or a manager in a large corporation, you are an important customer.
WE WANT TO HELP
We offer a complimentary initial consultation which includes a "Customer Needs Analysis" to identify your unique and individual requirements for your project or business. We use this information in recommendations for future improvements, safety upgrades, compliance recommendations and ongoing customer service. It is our pleasure to see your project come to life and to see you business prosper.
WE STAND BY OUR WORK
We only recommend and use Best-in-Class equipment and components. Best-in-class means you are getting the best for your budget. We are selective when it comes to suppliers and only use quality and reliable equipment so we can be confident in standing by our work. We built our business on establishing long term relationships with our clients and suppliers. Providing quality workmanship is part of it.
THE PEOPLE BEHIND SMARTER BY DESIGN ELECTRICAL
JAN DE WET
Director and Owner
Jan has more than 30 years' experience leading and managing electrical and automation projects as a commercial and industrial electrician, automation specialist and AV technician
LEA-ANN DE WET
Office Manager
Lea-Ann works behind the scenes and manages accounts, scheduling and all things administration which keep the business running smoothly.
Call Us Today
Smarter by Design has electricians and technicians skilled and licensed in all forms of commercial and industrial electrical, automation and audio-visual work. In addition, we have decades of combined experience working with Electrical, automation and AV systems in factories, restaurants, offices, shops and churches. Call us today to see how we can help you with your next project.
We are Brisbane based Electricians providing our services to industrial and commercial clients in Brisbane, Ipswich, Redlands, Logan City and Moreton Bay. Contact us for all Electrical Installations, Upgrades and Renovations as well as Automation and Audio Visual Installations.
Menu
Get In Touch
Electrical Contractors License: 80980
smarter by design electrical © 2026. All Rights Reserved